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Supermodel Karlie Kloss Leads Swarovski
Crystaldust Crew Digital Campaign
Swarovski
recentlyunveiledaboldnewdigital campaignstarring
brand ambassador KarlieKloss, who called in an irresistible crew
to share styling tips for the new Fall/Winter 2016 Crystaldust
George Town Festival Begins
With A Super-hit Opening
Weekend
The much-anticipated
George Town
Festival
beganwith a bang on July 29 as a
mind-bogglingarrayof art exhibitions, in-
stallationsandperformingartsshowcases
marked the three-day openingweekend.
The festival startedoffona resounding
noteasGTF’sofficial openingshow, Svara
Bhumi (Songs of the Earth), opened to a
packedhouseonJuly29.Visitorswerealso
treated to never-seen-before pictures of
PenangHill’s latest attraction, theHabitat,
which is set on the fringes of a 130million
year old rainforest and promenade-style
The World’s First Ever “Book
Now, Pay Later” Flight Booking
App Is Launched
HongKong-basedtravelcompany
Gagfare
hasreleasedanewsmartphoneappwhich
will revolutionise the way tech-savvy
travellers book flights.
Gagfare enables travellers to search
flights with over 500 airlines globally,
and secure a confirmed, impartial best
airfare on their desired flight, instantly.
Withauniquebook-now-pay-later solu-
tion, Gagfare allows travellers to pay only
US$10 to secure up to nine seats, well in
advance, on their desired flight. Travellers
don’t have to pay the rest of the fare until
closer to their travel date.
With a simple user-friendly interface,
Gagfare enables customers instant ac-
cess to hundreds of thousands of flights
around theworld. Customers can choose
favourite airlines or search alternative
routes; book multiple-stop itineraries;
and check their bookings through official
airline websites by using their Gagfare
booking references number. Search for
flights, input passengersdetailsasprinted
onthepassport, confirmthebookingwith
the US$10 PayPal payment, and secure
thebestseatsonthebestflights instantly.
A reminder email will be automatically
sent by the systemwhen it is time to pay
the remaining fare and issue the ticket.
The book now, pay later solution may
not be available for some time-sensitive
promotional fares.
Travellers no longer have to spend
lots of time searching for flights and pay-
ing premium fares. With Gagfare, travel
plans can be made well in advance and if
something comes up and it needs to be
cancel, all it costs is the price of a cup of
coffee.Thesmartphoneapp isavailable for
free download from the
iTunes App Store
and
Google Play Store
.
collection. For Kloss, the beauty of the collection lies in its
versatility. “I lovedworkingwith the talentedgroupof creators in
this campaign and seeing howtheCrystaldust bracelet adapted
to each of their individual styles. The Crystaldust bracelet
transforms any look, whether I amon a red carpet, on set or in
a classroom, giving me extra shine and confidence.”
Shining as the leading light of the “Swarovski Crystaldust
Crew”, Kloss takes center stage of the campaign directed and
photographed by Sophy Holland, surrounded by Swarovski
influencers Margaret Zhang and Tommy Ton, who have both
captured her on different occasions for the brand. The cast is
completed by other talents who are true examples of what it
means to#Bebrilliant: fashionmodelsWinnieHarlowandChanel
Iman; multifaceted influencers Vanessa Hong, Vashtie Kola
and Harley Viera-Newton; Brazilian TV personality Giovanna
Ewbank; and fashion experts Bryanboy, Zanita Whittington
and Gogoboi.
performance of Pearl of the Eastern &
Oriental at the iconic and elegant E&O
Hotel.
Festival goers were spoilt for choice
as theopeningweekendalso featured the
Melbourne International Comedy Festival
Roadshow which highlighted some of
the best comedians from that part of the
world at Majestic Theatre. Taking forward
its initiative tomake the arts accessible to
all, GTF launched Arts for Humanity this
year, which seeks global support for the
arts. To kickstart this initiative, GTF held
a series of talks, the first of which was
Stories, Humanities and What About The
Arts? on July 30.
The opening weekend also had some
outdoor fun for festival goerswithamusic
concert featuring Malaysian “Queen of
Jazz” Sheila Majid alongside her daugh-
ter Kayda, Joe Flizzow and SonaOne,
Indonesia’s very own Nidji and Raisa and
many more. For more information, visit
georgetownfestival.com.