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FireFlyz | 65
Fashion Forward
When designing her collection, it all
begins with an idea. Scha always tries
to envision the woman she is designing
for. She uses a combination of natural
stones, crystals stones, semi-precious
stones, Swarovski pearls, glass pearls
and sea water pearls to create her
designs. She loves the fact that no exact
piece can be created twice with these
materials.
The accessories designer admits that
she still has to pinch herself whenever
she sees celebrities donning her designs.
Well-known celebrities like Dato Siti
Nurhaliza, Ning Baizura and Rozita Che
Wan have all been seen accessorised in
Scha Fadly Accessories. Her unique cre-
ations have also been showcased on the
international runways of Milan Fashion
Week and London Fashion Week. On
top of that, there has been plenty of
collaboration with local designers such
as Qudyn KL, Hatta Dolmat, ZeryZamry
and Hazwanie Osman.
When asked about her plans for
Scha Fadly Accessories, the petite de-
signer feels that it is important for her
to further sharpen her business skills.
Her vision is to create accessories that
is as stylish today as it will be treasured
for years to come, with great quality
materials and good workmanship for
everyday wear or statement pieces for a
special occasions. “I simply want every
woman to wear my accessories. Women
nowadays are fashion forward, have an
incredible, vivacious personality and are
not afraid of turning heads when she
walks in the room. These are the kind
of women I see wearing my accessories.
They are the ones who truly bring my
collections to life!”
Model donning a complete set of
Scha Fadly accessories for Qudyn
KL runway show
Scha Fadly signature bib necklace
In full bling: Gold
cuff bracelets
and multiple layer
necklace